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Trusted by Coach, Fabletics, HexClad, Bombas, Ridge, Caraway, Warby Parker & 100+ others

The End of “Figure It Out Yourself” AI

We get your team genuinely good at AI. Not dabbling - fluent. Hands-on training and a room full of retail and DTC operators doing the same, until Claude, Copilot, Gemini, or ChatGPT are just how the work gets done.
A 20-minute walkthrough, built around your team's real work.
Trusted by 8,000+ operators at 125+ retail & DTC brands to get genuinely good at AI - not just dabble in it.
Lessons from Leading AI at a $6B Brand
Get a Quick, Hands-On Al Training
Launch Within 2 Weeks of a “Yes”

What Changes in Six Weeks

Skeptics Become Power Users
In six weeks, your non-technical people are genuinely good. Pixar-simple, zero jargon.
Taught by Operators, Not “AI Experts”
Finance learns from a finance lead. Creative from a creative. Peers at your scale, doing the real thing.
You’re Not in This Alone
Your execs swap plays monthly with leaders at other brands - CFO to CFO, CMO to CMO.
Run It Monday, Not Someday
Every lesson ships with the built output - a brand brain, an AI customer - ready to use.
Skip the $7M We Burned
Our founder led AI at Crocs and learned the hard way. You get only what works.
Catch It Before It Costs You
Audit your model, pressure-test the ads & creative, read every review - before the misstep hits your P&L.

That's what 125 brands already get.

How It Works

On demand, live, and alongside peers - and you walk away with the builds, not just the lessons.
On-Demand Playbooks, Built for Your Role
Short, tactical videos led by Craig - foundations to advanced, then tailored to finance, creative, ops, whatever your team runs. So they apply it, not just watch it.
Copy the Build, Make It Yours
Every lesson hands you the finished output - a brand brain, a customer twin, a sales coach - to drop in and tune to your brand.
Watch a Peer Do It Live
Every week, a real finance lead or creative director runs the workflow live across top brands - then takes your questions.
Swap Plays in the Community
Trade prompts, skills, use cases and wins with operators in your exact role at other brands - and see how they’re rolling it out in real time.

Real Operators. Real Brands.
Real Results. You’re in Good Company.

Every face below runs a real brand, and they didn’t just “leave a review.” They reached out to tell us how ChatWalrus sharpened their workflows, teams, and results. Real customers. Real receipts.

Home & Lifestyle
Andrew Dang
Senior Accountant, Repurpose
Food & Beverage
Arielle Weinstein
Director of R&D, Bobo’s
Beauty & Personal Care
Ben Singer
Head of International Sales, Soapbox
Food & Beverage
Brian Bianchetti
CEO, People's Choice Beef Jerky
Apparel & Accessories
Dan McComb
VP of Operations, Topo Designs
Home & Lifestyle
David Daniels
Chief Commercial Officer, HexClad
Beauty & Personal Care
Jeff Sheely
Head of Digital Growth, Soapbox
Consumer Tech & Devices
Jeremy Buczek
Business Systems Director, Raycon
Home & Lifestyle
Moe Samieian
Co-CEO, Moe’s Home Collection
Home & Lifestyle
Sara Samieian
Co-Founder of Sundays & Hetta
Beauty & Personal Care
Vincent Hickey
Chief Commercial Officer, Sacheu
Apparel & Accessories
Arielle Knutson
CEO, Oiselle
Apparel & Accessories
Cassie Abel
Founder & CEO, Wild Rye
Apparel & Accessories
Chris White
Founder & CEO, Shinesty
Home & Lifestyle
Andrew Dang
Senior Accountant, Repurpose
Food & Beverage
Arielle Weinstein
Director of R&D, Bobo’s
Beauty & Personal Care
Ben Singer
Head of International Sales, Soapbox
Food & Beverage
Brian Bianchetti
CEO, People's Choice Beef Jerky
Apparel & Accessories
Dan McComb
VP of Operations, Topo Designs
Home & Lifestyle
David Daniels
Chief Commercial Officer, HexClad
Beauty & Personal Care
Jeff Sheely
Head of Digital Growth, Soapbox
Consumer Tech & Devices
Jeremy Buczek
Business Systems Director, Raycon
Home & Lifestyle
Moe Samieian
Co-CEO, Moe’s Home Collection
Home & Lifestyle
Sara Samieian
Co-Founder of Sundays & Hetta
Beauty & Personal Care
Vincent Hickey
Chief Commercial Officer, Sacheu
Apparel & Accessories
Arielle Knutson
CEO, Oiselle
Apparel & Accessories
Cassie Abel
Founder & CEO, Wild Rye
Apparel & Accessories
Chris White
Founder & CEO, Shinesty
Home & Lifestyle
Andrew Dang
Senior Accountant, Repurpose
Food & Beverage
Arielle Weinstein
Director of R&D, Bobo’s
Beauty & Personal Care
Ben Singer
Head of International Sales, Soapbox
Food & Beverage
Brian Bianchetti
CEO, People's Choice Beef Jerky
Apparel & Accessories
Dan McComb
VP of Operations, Topo Designs
Home & Lifestyle
David Daniels
Chief Commercial Officer, HexClad
Beauty & Personal Care
Jeff Sheely
Head of Digital Growth, Soapbox
Consumer Tech & Devices
Jeremy Buczek
Business Systems Director, Raycon
Home & Lifestyle
Moe Samieian
Co-CEO, Moe’s Home Collection
Home & Lifestyle
Sara Samieian
Co-Founder of Sundays & Hetta
Beauty & Personal Care
Vincent Hickey
Chief Commercial Officer, Sacheu
Apparel & Accessories
Arielle Knutson
CEO, Oiselle
Apparel & Accessories
Cassie Abel
Founder & CEO, Wild Rye
Apparel & Accessories
Chris White
Founder & CEO, Shinesty
Home & Lifestyle
Jason Panzer
President, HexClad
Home & Lifestyle
Jeff Faber
CIO & CAO, HexClad
Apparel & Accessories
Jens Nicolaysen
Co-Founder & CMO, Shinesty
Home & Lifestyle
Jessi Means
Growth Marketing, ChappyWrap
Pet Care
Jon Bausman
VP of Marketing, Outward Hound
Apparel & Accessories
Kate Huyett
CMO, Bombas
Beauty & Personal Care
Leslie Tessler
Founder & CEO, Hanni
Apparel & Accessories
Rob Gregg
Founder & CEO, STAND+
Apparel & Accessories
Sean Frank
CEO, Ridge
Apparel & Accessories
Spencer Lazar
Co-Founder & CEO, Apply Stickers
B2B SaaS & Services
Srdjan Popovic
Founder, The Effective CMO
B2B SaaS & Services
Tom Lotrecchiano
Founder & CEO, TLo Ventures
Beauty & Personal Care
Danessa Myricks
Founder & CEO, Danessa Myricks Beauty
Home & Lifestyle
Jason Panzer
President, HexClad
Home & Lifestyle
Jeff Faber
CIO & CAO, HexClad
Apparel & Accessories
Jens Nicolaysen
Co-Founder & CMO, Shinesty
Home & Lifestyle
Jessi Means
Growth Marketing, ChappyWrap
Pet Care
Jon Bausman
VP of Marketing, Outward Hound
Apparel & Accessories
Kate Huyett
CMO, Bombas
Beauty & Personal Care
Leslie Tessler
Founder & CEO, Hanni
Apparel & Accessories
Rob Gregg
Founder & CEO, STAND+
Apparel & Accessories
Sean Frank
CEO, Ridge
Apparel & Accessories
Spencer Lazar
Co-Founder & CEO, Apply Stickers
B2B SaaS & Services
Srdjan Popovic
Founder, The Effective CMO
B2B SaaS & Services
Tom Lotrecchiano
Founder & CEO, TLo Ventures
Beauty & Personal Care
Danessa Myricks
Founder & CEO, Danessa Myricks Beauty
Home & Lifestyle
Jason Panzer
President, HexClad
Home & Lifestyle
Jeff Faber
CIO & CAO, HexClad
Apparel & Accessories
Jens Nicolaysen
Co-Founder & CMO, Shinesty
Home & Lifestyle
Jessi Means
Growth Marketing, ChappyWrap
Pet Care
Jon Bausman
VP of Marketing, Outward Hound
Apparel & Accessories
Kate Huyett
CMO, Bombas
Beauty & Personal Care
Leslie Tessler
Founder & CEO, Hanni
Apparel & Accessories
Rob Gregg
Founder & CEO, STAND+
Apparel & Accessories
Sean Frank
CEO, Ridge
Apparel & Accessories
Spencer Lazar
Co-Founder & CEO, Apply Stickers
B2B SaaS & Services
Srdjan Popovic
Founder, The Effective CMO
B2B SaaS & Services
Tom Lotrecchiano
Founder & CEO, TLo Ventures
Beauty & Personal Care
Danessa Myricks
Founder & CEO, Danessa Myricks Beauty
WalrusWeekly

See How They’re Actually Using AI

Every week, real use cases from the brands we work with - what they built, what changed, what you can apply.

Pricing Estimate

Start-Up
10-25 employees, starting at:
$800/ month
Schedule Demo
Mid-Size
26-50 employees, starting at:
$1,250/ month
Schedule Demo
Enterprise
51-100 employees, starting at:
$2,000/ month
Schedule Demo

From AI Skeptic to “I Can't Work Without This”

Real operators. No edits, no spin.

“There’s another level we can all get to in terms of AI impact. The companies presenting showcased specifically how they’re leveling up in very real, repeatable and impressive ways.”
Randy Goldberg
CBO, Bombas
“I now truly feel extremely confident in how AI—and Claude specifically—will dramatically transform the way our teams operate. This is not an incremental improvement; it is a real operational revolution.”
Donatella Bordignon
CFO, Alexander Wang
“It showed me the opportunity to commit to mastering these tools to get ahead. I had no idea how much a strategic leader could do on their own with the help of AI.”
Zoe Rosen
VP Marketing, Cumulus Coffee
“I left and immediately built solutions for my business. Radical transparency from exciting brands doing cool things.”
Mike Tevolini
CMO, Oh Norman!
“I had a few people at my company excited about AI, but no idea how to get more people interested. I left with concrete ways to get more people on board and usage has exploded across the business.”
Irene Bunnell
Dir. Marketing & Analytics, Uncommon Goods
“There’s another level we can all get to in terms of AI impact. The companies presenting showcased specifically how they’re leveling up in very real, repeatable and impressive ways.”
Randy Goldberg
CBO, Bombas
“I now truly feel extremely confident in how AI—and Claude specifically—will dramatically transform the way our teams operate. This is not an incremental improvement; it is a real operational revolution.”
Donatella Bordignon
CFO, Alexander Wang
“It showed me the opportunity to commit to mastering these tools to get ahead. I had no idea how much a strategic leader could do on their own with the help of AI.”
Zoe Rosen
VP Marketing, Cumulus Coffee
“I left and immediately built solutions for my business. Radical transparency from exciting brands doing cool things.”
Mike Tevolini
CMO, Oh Norman!
“I had a few people at my company excited about AI, but no idea how to get more people interested. I left with concrete ways to get more people on board and usage has exploded across the business.”
Irene Bunnell
Dir. Marketing & Analytics, Uncommon Goods
“There’s another level we can all get to in terms of AI impact. The companies presenting showcased specifically how they’re leveling up in very real, repeatable and impressive ways.”
Randy Goldberg
CBO, Bombas
“I now truly feel extremely confident in how AI—and Claude specifically—will dramatically transform the way our teams operate. This is not an incremental improvement; it is a real operational revolution.”
Donatella Bordignon
CFO, Alexander Wang
“It showed me the opportunity to commit to mastering these tools to get ahead. I had no idea how much a strategic leader could do on their own with the help of AI.”
Zoe Rosen
VP Marketing, Cumulus Coffee
“I left and immediately built solutions for my business. Radical transparency from exciting brands doing cool things.”
Mike Tevolini
CMO, Oh Norman!
“I had a few people at my company excited about AI, but no idea how to get more people interested. I left with concrete ways to get more people on board and usage has exploded across the business.”
Irene Bunnell
Dir. Marketing & Analytics, Uncommon Goods
“I never doubted AI’s potential, but without Craig, we would not know how to unlock it.”
Mesh Gelman
Founder & CEO, Cumulus Coffee
“Incredible use of time, hard to even know what’s possible until you see it in action, once you do… creativity explosion.”
Chris White
CEO, Shinesty
“I went in already using AI tools in my business, and I left completely rethinking how I work. Within 48 hours I had ported my data from ChatGPT to Claude and was using it in a supercharged way for strategy, analysis, and execution.”
Paige Zachs
VP Supply Chain, Coterie
“I underestimated what AI could do. I left with dozens of ideas to implement!”
Rachel Prescott
SVP Finance, Caraway Home
“The best AI sessions I’ve attended—the presenters showcased how to get from 0 to 1 in very practical ways.”
Jeannie Yoo
CEO, Draper James
“I never doubted AI’s potential, but without Craig, we would not know how to unlock it.”
Mesh Gelman
Founder & CEO, Cumulus Coffee
“Incredible use of time, hard to even know what’s possible until you see it in action, once you do… creativity explosion.”
Chris White
CEO, Shinesty
“I went in already using AI tools in my business, and I left completely rethinking how I work. Within 48 hours I had ported my data from ChatGPT to Claude and was using it in a supercharged way for strategy, analysis, and execution.”
Paige Zachs
VP Supply Chain, Coterie
“I underestimated what AI could do. I left with dozens of ideas to implement!”
Rachel Prescott
SVP Finance, Caraway Home
“The best AI sessions I’ve attended—the presenters showcased how to get from 0 to 1 in very practical ways.”
Jeannie Yoo
CEO, Draper James
“I never doubted AI’s potential, but without Craig, we would not know how to unlock it.”
Mesh Gelman
Founder & CEO, Cumulus Coffee
“Incredible use of time, hard to even know what’s possible until you see it in action, once you do… creativity explosion.”
Chris White
CEO, Shinesty
“I went in already using AI tools in my business, and I left completely rethinking how I work. Within 48 hours I had ported my data from ChatGPT to Claude and was using it in a supercharged way for strategy, analysis, and execution.”
Paige Zachs
VP Supply Chain, Coterie
“I underestimated what AI could do. I left with dozens of ideas to implement!”
Rachel Prescott
SVP Finance, Caraway Home
“The best AI sessions I’ve attended—the presenters showcased how to get from 0 to 1 in very practical ways.”
Jeannie Yoo
CEO, Draper James
“Hearing from other non-technical leaders demo how they leverage AI powerfully to solve real world work blew my mind—I was up until 2am that night trying out all their tips and tricks for myself.”
Sasha Sullivan
VP Marketing, Simon Pearce
“The show and tell format works unbelievably well to truly see AI in action, for and by real operators.”
Jessica Schinazi
CEO, Away
“We went from basics to PhD-level AI use.”
Anna Crosland
VP Marketing, Jesse & Ben’s
“Seeing my leadership team have total epiphanies in front of my eyes about what we were missing out on—we’re inspired and motivated to make this happen across the org.”
Lindsay Bressler
CEO, Ten Thousand
“Went in eager to learn. Went out itching to try it all out."
Mark Riskowitz
SVP Operations, Caraway
“One of the best uses of my time in a while; the content was immediately useful and applicable to my work.”
Anushka Salinas
CEO, Nanit
“Hearing from other non-technical leaders demo how they leverage AI powerfully to solve real world work blew my mind—I was up until 2am that night trying out all their tips and tricks for myself.”
Sasha Sullivan
VP Marketing, Simon Pearce
“The show and tell format works unbelievably well to truly see AI in action, for and by real operators.”
Jessica Schinazi
CEO, Away
“We went from basics to PhD-level AI use.”
Anna Crosland
VP Marketing, Jesse & Ben’s
“Seeing my leadership team have total epiphanies in front of my eyes about what we were missing out on—we’re inspired and motivated to make this happen across the org.”
Lindsay Bressler
CEO, Ten Thousand
“Went in eager to learn. Went out itching to try it all out."
Mark Riskowitz
SVP Operations, Caraway
“One of the best uses of my time in a while; the content was immediately useful and applicable to my work.”
Anushka Salinas
CEO, Nanit
“Hearing from other non-technical leaders demo how they leverage AI powerfully to solve real world work blew my mind—I was up until 2am that night trying out all their tips and tricks for myself.”
Sasha Sullivan
VP Marketing, Simon Pearce
“The show and tell format works unbelievably well to truly see AI in action, for and by real operators.”
Jessica Schinazi
CEO, Away
“We went from basics to PhD-level AI use.”
Anna Crosland
VP Marketing, Jesse & Ben’s
“Seeing my leadership team have total epiphanies in front of my eyes about what we were missing out on—we’re inspired and motivated to make this happen across the org.”
Lindsay Bressler
CEO, Ten Thousand
“Went in eager to learn. Went out itching to try it all out."
Mark Riskowitz
SVP Operations, Caraway
“One of the best uses of my time in a while; the content was immediately useful and applicable to my work.”
Anushka Salinas
CEO, Nanit

Our early customers went through the training, saw the transformation in their teams & decided to invest.

“Dude, I did ChatWalrus today and it’s great, great, great work. Super clean, super easy. Best-in-class. You deserve to win this.”
Sean Frank
CEO, Ridge
Advisor, ChatWalrus
“Now, our team learns AI by doing, not through decks. ChatWalrus made that possible.”
Ray Lee
Co-founder & CEO, Raycon
Advisor, ChatWalrus

Hear It From the People Who Use ChatWalrus Every Day

100s of students train inside ChatWalrus and share exactly how it leveled up their work.

Frequently Asked Questions

What is ChatWalrus?

Who’s this for?

Do I need a technical background?

What tools do you cover?

How long does it take to see results?

Who’s teaching this?

Can individuals sign up?

What if I have a small team?

Do you offer pilots?

What about this 300% happiness guarantee?

What’s with the name ChatWalrus?

Take What’s Working. Every Week.

Each week I send 2-3 real use cases from the teams actually winning with AI. No noise. Just what works.
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